Keller Williams CEO Mark Willis dazzling #KWYP on his webinar, then pauses for a #CEOSuperSelfie!
Yesterday, I shared the personal stories Keller Williams Realty CEO Mark Willis told the KW Young Professionals Division on their first live webinar. As we think about Mark’s advice, it is so important to remember that Mark has spent a lot of time on self mastering, especially as a leader. He is a fast-paced “doer.” He truly understands the work it takes and the rewards that come from succeeding through others. Most important, he grasps the importance of succeeding through the RIGHT others, the reason why he is so passionate about the Recruit-Select process.
The goal was to cover why it is important to use the Recruit-Select process when hiring a team. Many of Keller Williams’ young professionals are building their empires and the first step is to get into business with the right talent. No company takes recruiting talent more seriously than Keller Williams through the Recruit-Select process.
Mark reiterated that no one succeeds alone. He referenced John Maxwell’s Law of Significance, emphasizing the importance of having a team. He recommended a reality check, understanding that it is so easy to be a “doer” because someone else won’t do it exactly the way that you do it. He emphasized that as a leader it is important to slow down and to teach others if you expect to succeed through them. They don’t have to do it naturally, you can teach them. Have a clear vision of your business and make it simple. If you select the right talent, they can do it. Keller Williams Realty sets a clear and simple vision: to be the real estate company of choice. I think all 107,000+ associates understand and want this!
At Keller Williams, we talk about mastering what we call the Six Perspectives. Mark drilled down to what it means to master these important concepts.
#1 Commit to Self Mastery: Mastering who we are as leaders — where we are and where we want to be — is key. Mark used a great analogy. In karate, a white belt wants to be a black belt. The white belt knows what the black belt does, and must master or fine tune the skills in order to become the black belt. Think, “I am going to nail this!”
#2 Commit to the 80/20 Principle: According to Pareto’s Principle, 20 percent of your time produces 80 percent of your results. Make that 20 percent count!
#3 Move from Entrepreneurial to Purposeful (E to P): In the beginning of a new initiative or business, there is a lot of energy, a lot of entrepreneurial spirit. At some point, you hit a ceiling and you have to refocus that energy to learn new skills, models, and tools. Become purposeful about the paths to break through the ceiling of achievement.
#4 Make Being “Learning Based” the Foundation of Your Action Plan: Make learning at the base of all that you do so that when you take action, it is in the most effective way possible.
#5 Remove Limiting Beliefs: This is my favorite! “The way we fire is the way we wire.” Your recurring thoughts become hard-wired in your head. Start unwiring thoughts that hold you back from envisioning and achieving your goals. (This is a good time to take BOLD.)
#6 Be Accountable: Avoid being a victim.We don’t have time for victims! Be accountable and take ownership of your business and team.
How do you know when you have found talent? Here’s something that really resonated with me: The RIGHT people will be accountable not because they are obedient, but because they want the same things that you do. Talent challenges you, knows what they want and is actively going for it, raises the bar, and wants to be associated with other talent.
As a leader, it is so important to earn the respect, loyalty, and hearts and minds of your team. It takes time and you must invest that time! Help others discover their own mission, values, and beliefs. Mark defines leadership as teaching people how to think, allowing them to come to their own actions. He recommends holding them accountable for the results. What a simple yet powerful concept? Look at the action, assess the results, coach them and encourage them to go for even bigger results.
Important Takeaways:
1) Get into MAPS Coaching — immediately!
2) Your first hire should be an assistant. Your assistant is your “empire protector.”
3) Clearly define your organizational chart and job descriptions. (He even provided job descriptions for the positions in a mega agent team.)
4) When considering talent, look for those who have skills you cannot teach: motivation, integrity, how they treat others. Technical skills can be taught.
5) Look for the empire builders, those who want what you want, those who will build your empire!
6) Follow the Recruit-Select model.
We all know that Recruit-Select does not stop with the hire – there is training, leadership, and motivation. A good manager creates a roadmap to success for each hire – that’s the Keller Williams expectation! Master this magic by signing up for Keller Williams Recruit-Select-Train-Lead-Motivate (RSTLM) by accessing the course schedule on Keller Williams University.
For all my friends in businesses outside the real estate industry, make plans to attend a seminar Mark Willis is teaching called Career Visioning: Hiring the Right Talent to Build Your Empire on November 4-5 in Austin. Email me at holly.priestner@kw.com for FREE access to this $1,500 seminar. It is for sure a #KWBooYAH!
Tags: Future Leaders, Hiring, Keller Williams Realty, KW Young Professionals, Leadership, Mark Willis, Recruit Select, Talent
